Semiology

The Study Of Semiotics

Images and colours can be signifiers - meanings widely shared which the media producer can then use to communicate with an audience.  When considering mise-en-scene, it is important to remember semiotics:

• Pose/Facial Expression
• Set/Location
• Props
• Lighting
• Colour

Signs combine to create meaning - each sign must be in keeping with the others.

Paradigms and Sytnagms

Each individual item is a paradigm and they combine to create a syntagm.
e.g. Hats
       Boots
       Props
-All paradigms but they create a whole (syntagm).

Connotative and Denotative Analysis

Denotative - state what you see.
Connotative - what do the things mean? What message is conveyed?